038 - Cold Calling in the Trade Show & Events Space with Chris Beall & Dan McClain
Is cold calling dead? Listen in as we challenge the myths & misconceptions about cold calling in the trade show and event space with Chris Beall & Dan McClain. Get ready to turn a shaky strategy into a secret weapon!
Time Stamps
- 00:52 - Episode Intro
- 02:12 - Guest Intro
- 04:27 - How Connect and Sell Works
- 11:12 - The Psychology of Cold Calling
- 21:45 - Cold Calling in Trade Show Industry
- 24:11 - Challenges in Cold Calling
- 25:41 - Market Exploration and Product Development
- 27:42 - Leveraging Connect and Sell for Success
- 34:47 - How to Get Started with Connect & Sell
- 38:58 - Episode Takeaways
Snippets from the Episode
- "Voicemail is pretty much a dead letter box.” - Chris Beall
- “Value is very dangerous in a cold call.” - Chris Beall
- “Doing what we do in this little slice of the industry statistically is five times more difficult than your average cold call.” -Dan McClain
- “Everything everybody thinks intuitively about calling is wrong.” - Chris Beall
Resources
- Join the EDPA
- EDPA Access registration link
- EDPA website
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- Watch On YouTube
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- Have Questions? Email us
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